Go-to-Market Advisory for Founders

I've built go-to-market from zero at venture-backed startups, run sales & channel businesses north of $200M at public companies, and then done it all again as a hardware founder with no corporate machine behind me.

I work with a small number of founders at a time who need a fresh set of eyes and clear direction. Founders who want an operator in their corner: someone who has carried a bag, built teams, built programs, built product, and raised a successful friends & family round from years of curating meaningful relationships, and made the unglamorous calls on burn, manufacturing and hiring.

Founder Strategy Session

Half-day working session

A focused review of your go-to-market, fundraising story or hardware launch plan, with a written list of the next five moves. A low-commitment way to see if we work well together.

Go-to-Market Build

Project · 60–90 days

Build the engine: ideal-customer profile, pricing and packaging, outbound sales and channel playbooks, and how to work effectively cross-functionally in your company and with outside firms / business partners.

Founder Advisor

Ongoing advisory · monthly retainer

A standing operator in your corner: weekly or biweekly calls, pipeline and forecast reviews, executive and early-career coaching with documented action-items go-forward plans.

Start With a Conversation

Share where your company is, what's stuck and what you're trying to hit in the next 6–12 months. I'll reply personally, and if I'm not the right fit I'll tell you who is.